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There is more to labels than just price

by OMNI SystemsAugust 21, 2013 10:13

If you’re with a company that needs a lot of labels, it can be tempting to order on price alone to save a few bucks. But at OMNI Systems™, we discourage our clients and prospective customers from this approach and instead ask them to take a look at the bigger picture: total cost of ownership.

Why? 

Because what some buyers don’t realize is that while they may pay less for labels up front, they end up paying more in the long run because they need to replace their printheads more frequently. Compounding the issue is amount of downtime regular printhead replacement adds to your day.

How can OMNI Systems lower your total cost of ownership?

The formula is simple: the less coating on the labels, the harder the label is on the printhead. The harder the labels are on the printhead, the more frequently it will need to be replaced.

All of OMNI’s direct thermal and thermal transfer labels are top-coated, which means your printheads are likely to last longer, which is how we can help you save money by lowering your total cost of ownership.

33% lower spending on printheads

Just how much can be saved? It depends on the exact situation, but with 20+ years manufacturing top-coated labels, we’ve helped clients realize, on average, 33% lower spend on printheads. And, 77 percent of clients report less downtime associated with bad quality products and/or unfulfilled orders.

The purpose of labels is to help organizations be more efficient, productive and ultimately, more profitable. Make sure you can accomplish all of these by looking at the total cost of ownership when buying labels, not just the purchase price.

For more information about total cost of ownership with labels from OMNI Systems, contact us online or give us a call at 1-800-252-2533.

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